Vicki Hitzges is a motivational speaker that approached SWOOP, UNT's student-run ad agency, for help expanding her social media presence. Vicki's overall goal was to drive interest and increase interactions with her Instagram profile. To do this, our team utilized photos of the speaker alongside different inspiring quotes that made her account appear more personable and professional. 

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I organized and conducted two separate photoshoots with Vicki. For each of these shoots, I scouted out different locations, styled Vicki's outfits, directed her poses, took the photos, and edited them, to eventually post to her Instagram. Some of these photos I took from the shoots can be seen below, as well as final edits made for the @vickihitzges Instagram profile page. 

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